WEBINAR

Lunch and Learn: How to get your products in the Christmas gift guides

Rosie Davies-Smith

PR Dispatch


Posted: Thu 22nd Jun 2023

In this Lunch and Learn, Rosie Davies-Smith, founder of PR Dispatch, will tell you everything you need to know about pitching to the Christmas gift guides.

The Christmas gift guides are are crucial for increasing awareness for your product to a wider audience and driving sales in the lead-up to Christmas. But if you want your products to be featured, you'll have to be in the editors' inboxes!

Last year, there were over 29,000 products featured in the Christmas gift guides and the press want and need your small business product suggestions.

Key takeaways from this session:

  • Publications and lead times

  • Finding your most press-worthy products to pitch and understanding what the Christmas press is looking for

  • What assets you need to pitch to press

  • Pitch emails that get you noticed

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Watch previous Lunch and Learns from our library of webinars

Rosie Davies-Smith

PR Dispatch

I''m Rosie, the founder of PR Dispatch. I also am the founder and director of PR agency LFA. I started PR Dispatch to offer affordable PR support to brands who couldn''t afford to spend thousands on a PR agency each month. We give our members everything they need to pitch their products to the press. Since 2014 I''ve worked with thousands of brands and nothing makes me happier than teaching brands how to do their own PR and get results. It''s been an honour to be recognised for our work with PR and small businesses through a number of awards (2016 Natwest Great British Creative Industries Entrepreneur of the year and 2019 Enterprise Nation PR advisor of the year). I started PR agency with no previous PR experience (find out more here) so truly believe that anyone can do their PR if they just no how.

Disclaimer: The views expressed in this content is solely that of the author and does not necessarily reflect the view of Grow London Local. Grow London Local accepts no liability for any loss occasioned to any person acting or refraining from action as a result of any material in this publication. We recommend that you obtain professional advice before acting or refraining from action on any of the contents of the content.

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