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Green Friday advice for Black Friday shoppers

Enterprise Nation

Posted: Mon 20th Nov 2023

The good folks at Champion Green have shared some advice on how to support our own on Green Friday.

While many businesses and organisations act on environmental sustainability, Champion Green founder, Marian O’Gorman, says that supporting local SMEs is key to living sustainably, protecting social resources locally, and regenerating the health and wealth of communities.

Green Friday

Launched in 2019, on the back of concern for local businesses losing out to global e-commerce, Green Friday has been deemed a sustainable alternative to the US shopping promotion, Black Friday.

Ahead of Black Friday, Ireland’s support local campaigners are asking that people support local industry and jobs and keep money circulating locally for the sake of healthy vibrant sustainable communities.

Serious spend

Every €1 spent in local retail can generate up to €2.50 in the economy. One euro spent online, with an overseas retailer, is largely lost to the local economy, the promoters of Green Friday, outline.

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Advice on Green Friday conscious consumerism

Shop local, online or in-person, for gifts and experiences at great value
Reduce your gifts’ carbon footprint, where possible, and promote sustainable local communities
Boost local favourites with social media reviews, share stores’ posts, and sign up for newsletters on the best of events and promotions
If global e-tail is your normal shopping style, maybe buy one local Christmas gift for each one ordered from an international retailer online
Check .IE websites are locally owned or operated to avoid customs and import duty. Global retailers may use .IE to imply an Irish connection
Stock up on local gift cards for impulse presents, or someone you've forgotten
Gift a great experience; vouchers for meals, hospitality and local leisure or retail offerings are perfect for ease, choice and flexibility

Relevant resources

Enterprise Nation

Enterprise Nation has helped thousands of people start and grow their businesses. Led by founder, Emma Jones CBE, Enterprise Nation connects you to the resources and expertise to help you succeed.

Disclaimer: The views expressed in this content is solely that of the author and does not necessarily reflect the view of Grow London Local. Grow London Local accepts no liability for any loss occasioned to any person acting or refraining from action as a result of any material in this publication. We recommend that you obtain professional advice before acting or refraining from action on any of the contents of the content.